![IN 3,2,1 [17TH SEPTEMBER 2026] - As content creation and influencing become increasingly attractive income opportunities for young people, one Saint Lucian creator is challenging the idea that success in the digital space can simply be taught. Content creator Rochella Emmanuel says that while technical skills are important, building a sustainable career online requires much more, as creators navigate the demands of audience building, personal branding, entrepreneurship and an increasingly competitive digital landscape.](https://www.replay.gp/wp-content/plugins/youtube-feed-pro/img/placeholder.png)
NOT EVERYONE CAN CREATE: LOCAL INFLUENCER WEIGHS IN
IN 3,2,1 [17TH SEPTEMBER 2026] – As content creation and influencing become increasingly attractive income opportunities for young people, one Saint Lucian creator is challenging the idea that success in the digital space can simply be taught. Content creator Rochella Emmanuel says that while technical skills are important, building a sustainable career online requires much more, as creators navigate the demands of audience building, personal branding, entrepreneurship and an increasingly competitive digital landscape.
